Deutsch Diagnostic call

Consulting think & plan

AI Strategy & Game Plan

Overview Market potential analysis Competitive analysis Business audit Audiences & personas Customer journeys Organisational consulting

Brand & Design

Overview Brand positioning Corporate & visual design Corporate & digital language User experience & UI design Information architecture

Marketing & Sales

Overview SEO SEA GEO GEA Social media ads Email marketing Marketing automation & CRM

Content & Communication

Overview Content strategy Content audit & review Content creation Communication guidelines Brand voice PR & reputation management Social media strategy Accessible communication

Technology & Data

Overview Technology analysis Requirements development Data strategy Implementation & integration Data analysis

Implementation build & launch

Web & data infrastructure

Overview Websites & landing pages Web shops & web catalogues Data & reporting

AI training & enablement

Overview Training & workshops AI learning programmes

Marketing operations & automation

Overview Search Ads Social Ads SEO & GEO management Newsletter Content operations

AI Operations run & evolve

AI platform

Overview Strategy Layer Operations Layer Output Layer Admin Layer

AI Act & GDPR

Overview EU hosting & anonymisation Auditability & documentation Guardrails against hallucinations

AI agents & studios

Overview Content Studio SEO Studio Marketing Studio Data Studio Sales Studio Service Studio

References Insights Profile Deutsch Diagnostic call

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Three newsletters, one sign-up: the AI Insights Newsletter brings the latest insights articles with news and developments every week. The Digital Impact Longread Newsletter delivers digital business insights from André Hellmann, Christina D'Ilio and other netzstrategen once a month. The Digital Impact Update covers webinars, podcasts and events monthly. Here you find every issue so far.

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Past issues are published in German: browse the German archive. The newsletter itself is written in German.