Digital Marketing Dashboard Produktbild animiert auf dem Diagramme auf einem Laptop zu sehen sind, die von einer Lampe beleuchtet werden

Digital Marketing Dashboards

Keep an eye on your performance

By now, most companies have realized that tracking is not only important, but indispensable. However, collected data alone is worthless. Selecting and evaluating the relevant information makes all the difference. Since a great deal of data becomes visible with just a few clicks, you can quickly lose track. Marketing dashboards can then be a useful helper.

These data sources can be visualized

  •  Google Analytics
  • Google Search Console
  • Google Ads
  • Facebook und Instagram Ads
  • Mailchimp
  • LinkedIn
  • Twitter Ads

Your benefits at a glance


Individual dashboards for decision makers, teams and individuals are possible.


New key figures and fields can also be added later.


Your CI can easily be used for the design of the dashboards.

What you can visualize

Recommendation: to produce comparable data across different channels and sources, we recommend using UTM parameters. If you don’t have any experience with this, we will be happy to provide you with a brief introduction, including a checklist of our UTM conventions.

What digital marketing dashboards look like

The design of your dashboards naturally depends on your goals, measures, and target groups. To give you a better idea of what this might look like, here is an example of a campaign dashboard. In this case, the target audience for the dashboard is marketing decision makers, who can see at a glance: How are my campaigns performing overall? Which channels are working and bringing in traffic? And how does that look over time?

These are your contact persons

Marouf Ali
Digital Analytics-Strategian
Chris Sattel
Digital Analytics-Strategian

Please fill out our contact form - we will get back to you!

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