10 questions to
David Pristl

Digital Analytics

1. Since when have you been part of the team?

I have been working with netzstrategen as a freelancer since 2023, and in 2025 I joined the company as a full-time employee.

2. What do you like most about netzstrategen?

A warm welcome from the team, beautiful offices with plenty of amenities, such as drinks, and fresh fruit and a great coffee machine immediately create a welcoming work environment. The “netzstrategen mindset”: There are no “dumb questions”– only “if you don’t ask, you’ll stay dumb.” Exciting projects and clients make it possible to apply new knowledge (from workshops, etc.) in practice and grow together. Working independently based on trust is an underrated benefit!

3. What is your daily business and in which field are you specialised?

In SEA (Google Ads & Meta Ads), I am responsible for the operational implementation of Topics within the ad account, specifically for developing and executing setups, optimizations, performance reports, and new strategies that provide real value to the client, ensuring that the ads can be used effectively over the long term.

4. What impresses you the most in your field?

The constant evolution of the online world opens up new avenues for businesses. Untapped potential can be identified and harnessed. Every project is unique, with its own specific goals that allow us to grow together. A versatile approach and thinking outside the box demonstrate that there is much more to it than just using or optimizing Google Ads.

5. How would you explain your job to your mum?

My goal is to make services and products visible online, ensuring that my clients’ offerings appear exactly when people are interested.
In short: to be visible where people are actively searching. Just as they would typically discover them in a store.

6. Any tip concerning your field you’d like to give away?

Online marketing is an investment; it’s no guarantee of success, but it offers an opportunity for everyone.

David Pristl's favorite Values

Respect
Be empathetic
Offer support
Be open-minded
Live your life
Embrace nature
Engage
Commit yourself
Share what you know
Love what you do
Harvest together
Celebrate
🎉

7. Which sources help you to stay up to date?

adseed: Various topics that fall outside my core area of expertise

LinkedIn: Various companies related to my area of expertise

Google-Support: Support, announcements, and news for Google products (Google Ads, YouTube, Chrome, etc.) 

YouTube: Various channels related to online marketing

8. Any Apps you couldn’t live without?

WhatsApp & Kicker

9. If someone would delete the internet tomorrow, what else would you do?

Working in the trades, the traditional way.

10. Tell us a secret about yourself, something you haven’t told anyone yet!

Once at school, I “accidentally” 😉 took the class register home with me.

Team Digital Analytics

Marco Sindlinger
Data Engineer Strategian
Daniel Kudwien
Product-Strategian
Marouf Ali
Digital Analytics-Strategian
Chris Sattel
Digital Analytics-Strategian
David Pristl
Search Campaign Strategian